How do I check my website's value for free?

Enter your domain into SiteWorthIt's free website worth checker. You'll instantly see estimated monthly visitors, projected ad revenue, domain authority score, and an estimated site valuation all without creating an account or entering a credit card.

What factors determine a website's worth?

The main factors are: monthly revenue (primary driver), traffic volume and quality (organic vs paid), revenue diversification, domain authority, content quality, and traffic trend (growing vs declining). Sites with growing organic traffic and multiple revenue streams command higher multiples than those dependent on a single ad network.

Fetching real data…

Free Website Worth Checker

Find out what any website is worth instantly. Check estimated monthly traffic, ad revenue, domain authority, and site valuation in under 3 seconds. Unlimited searches, no sign-up, no credit card required.

Results in < 3s No sign-up Unlimited searches Powered by DataForSEO

Try: google.com · reddit.com · netflix.com · or any website URL

Compare Websites Revenue Calculator PageSpeed Checker SEO Checker DA Checker Keyword Checker

Traffic

Monthly Visits

Revenue

Earnings Estimate

SEO

Health Score

Free

No Sign-up

Real Data

Connect Google Analytics

How SiteWorthIt Works

Real-time creator analytics and website revenue insights in three simple steps.

Search Domain

Enter any website URL or social handle to pull live data perfect for YouTube Money Calculator estimates and Twitch Viewership Stats.

Analyze Data

View estimated revenue and Global DNS Ranking. Our Alexa alternative provides real-time traffic benchmarks across 200+ regions.

Connect & Verify

Integrate your GA4 Traffic Dashboard to replace projections with 100% verified first-party data directly from Google.

Core Performance Features

Powerful tools to track, analyze, and optimize your creator brand and digital performance.

Interactive Tool

Revenue Dashboard

Estimate earnings for Websites, YouTube, TikTok, and Instagram. Use real-time sliders and niche RPM presets for precision income forecasting.

Live Updates

Live Creator Stats

Track real-time subscriber counts and viewership for YouTube and Twitch channels instantly.

Benchmark

Side-by-Side Comparison

Compare two websites or creators head-to-head to see who leads in traffic, growth, and authority.

Precision

Verified Analytics

Connect your GA4 property for transparent, private, and 100% accurate traffic dashboards.

Coming Soon

Backlink Checker

Analyze any website's backlink profile see total backlinks, referring domains, anchor text distribution, and follow/nofollow breakdown. Launching soon.

Coming Soon

LLM Mentions

See how AI chatbots like ChatGPT, Gemini, Claude, and Perplexity reference your website in their responses. Launching soon.

Why Is This Free? Here's Our Honest Story

We believe website analytics should be accessible to everyone not just enterprises with big budgets.

The Challenge

We Can't Afford Premium SEO APIs

Professional SEO data providers charge thousands of dollars per month. We're a small team building this because we believe website analytics should be accessible to everyone not just enterprises with big budgets.

Privacy First

Your Data Stays With Google

When you connect Google Analytics, we use Google's official API to read your data in real time. We do not store, copy, or sell any of your analytics data. Everything is managed and secured by Google.

Simple Goal

We Make It Simple

Our goal: take the data you already own in Google Analytics and present it in a clean, easy-to-understand dashboard. No confusing charts. No data overload. Just the numbers that matter.

We request read-only Google Analytics access. You can revoke it anytime from your Google account settings.

Popular Websites

How Website Analytics Works on SiteWorthIt

Two ways to see your website's performance estimated insights for any domain, or real data from your own Google Analytics.

Step 1

Search Any Website

Enter any domain in the search bar. We'll instantly show estimated monthly traffic, global ranking, domain authority, SEO health score, and projected ad revenue no login needed.

Estimated monthly visitors and pageviews
Global and country-level traffic ranking
Domain authority and backlink count
Revenue range based on industry CPM rates

Step 2

Connect Google Analytics (Optional)

Own the website? Connect your Google Analytics account to replace estimates with real data actual users, sessions, and pageviews from your GA4 property. We only request read-only access.

One-click Google sign-in
Select your GA4 property
Real data clearly labeled vs estimates
Revoke access anytime from Google settings

Step 3

Get a Clean Dashboard

Your analytics data, presented simply. No confusing graphs or data overload just the key metrics that matter: traffic, earnings, and SEO health, all in one organized view.

Traffic cards: Users, Sessions, Pageviews
Earnings estimate with adjustable CPM slider
SEO score with key ranking factors
Setup assistant if GA isn't installed yet

Our Promise

100% Free, Zero Data Stored

We're a small team that believes website analytics should be accessible to everyone. We don't charge subscription fees, and we don't store your Google Analytics data on our servers. Period.

No premium plans or paywalls
No analytics data saved on our side
Read-only Google access we can't modify anything
Built with transparency as a core value

How Website Traffic Is Calculated

Our website traffic checker blends six public signals into a single visitor estimate no cookies, no browser extensions, no user tracking required.

Signal 1

Global Ranking Position

We start with each domain's global ranking tier, pulled from open DNS resolver data and Tranco-style composite lists. Top-1M sites get a calibrated baseline visit range that matches logged-in traffic benchmarks.

Signal 2

Backlink & Referring Domains

Backlink count and the diversity of referring domains are strong predictors of organic reach. We weight dofollow, contextual links higher than sitewide footer links to avoid inflated estimates.

Signal 3

Indexed Page Volume

A domain's indexed URL count (sitemap + search-engine signals) caps realistic monthly sessions. Thin, 10-page sites simply cannot generate the organic volume of a 10,000-page publisher.

Signal 4

Niche Clickstream Models

We apply niche-specific multipliers finance, SaaS, ecommerce, news, and creator sites all have different visits-per-backlink ratios. This is where generic traffic checkers overestimate small SaaS and underestimate news.

Signal 5

Branded Search Demand

Branded query volume (from public keyword corpora) tells us how many visitors are actively searching for the domain by name a critical uplift for well-known brands that rank on a handful of keywords.

Signal 6

GA4 Calibration (Optional)

Own the site? Connect your Google Analytics 4 property and we replace every estimate with verified first-party numbers, clearly labeled Real Data. Read-only access, no data stored on our servers.

Accuracy note: our traffic estimates sit within 15–25% of actual Google Analytics numbers for mid-to-large websites (10k+ monthly visits). Very small sites and sites behind aggressive crawl blocks are harder to model we flag low-confidence estimates with a visible confidence band.

SiteWorthIt vs SimilarWeb, Ahrefs & Semrush

Why most analysts pick our free website traffic checker over premium paid tools for quick lookups and competitor research.

Feature	SiteWorthIt	SimilarWeb	Ahrefs	Semrush
Free website traffic checker	Unlimited	5 / month	Own sites only	10 / day
Sign-up required	No	Yes	Yes + verify	Yes
Website revenue estimate	Included	Paid add-on	Not available	Not available
Website value calculator	Included
Domain authority score	Free	Paid plans	Free (DR)	Free (AS)
Side-by-side comparison	Free	Paid	Paid	Paid
Connect Google Analytics	Yes (free)	Enterprise	Paid	Paid
Price	$0 forever	From $149/mo	From $99/mo	From $139/mo

Comparison reflects free-tier availability as of April 2026. Paid tiers of all tools offer deeper historical data and API access we recommend them for enterprise-grade workflows.

What Is My Website Worth?

Your site's value is based on earnings, traffic quality, and market multiples. Here's how it's calculated.

Step 1

Estimate Monthly Revenue

We calculate estimated monthly ad revenue using your site's traffic volume and niche-specific CPM rates. A finance blog with 50,000 monthly visitors earns far more per visit than a general entertainment site with the same traffic our model accounts for this difference.

Step 2

Apply a Market Multiple

Website valuations use an earnings-multiple model. Content and affiliate sites typically sell for 30x–42x monthly net profit on marketplaces like Flippa and Empire Flippers. A site earning $1,000/month is worth approximately $30,000–$42,000 at current market rates.

Step 3

Adjust for Quality Factors

Traffic source, revenue diversification, domain age, and growth trend all push your multiple up or down. A site with 80% organic traffic growing 20% year-over-year commands a premium multiple. A site losing traffic or dependent on a single ad network trades at a discount.

Instant Result

Get Your Free Valuation

Enter any domain above to see your estimated site value in seconds. No account needed. For a deeper breakdown of what affects your website's worth, use our free Revenue Calculator to model different traffic and CPM scenarios.

Website worth ranges by traffic size: Sites with 10K–50K monthly visits are typically worth $5,000–$25,000. Sites with 50K–200K monthly visits range from $25,000–$150,000. Sites with 200K+ monthly visits from established organic traffic commonly sell for $150,000–$1,000,000+ depending on revenue and niche.

Website Worth & Traffic Checker FAQ

What is a website traffic checker?

A website traffic checker is a free tool that estimates how many monthly visitors a domain gets. SiteWorthIt pulls public ranking signals, backlink data, and modeled clickstream patterns to estimate visits for any website in under 3 seconds no sign-up required.

How do you calculate website traffic?

We combine global ranking data, referring domain counts, indexed page volume, and niche-specific clickstream models. For a domain you own, you can connect Google Analytics to replace estimates with verified first-party traffic data.

How accurate is the website traffic checker?

Estimates sit within 15–25% of actual Google Analytics numbers for mid-to-large websites. Accuracy improves with domain authority and backlink signal strength. Connect Google Analytics for 100% accurate, real-time numbers on sites you control.

Is the website revenue checker free?

Yes completely free with unlimited searches and no account required. We estimate revenue using niche CPM ranges, ad density signals, and estimated session volume. See our revenue estimation guide for the full model.

How does the website value calculator work?

We apply an earnings-multiple model to each site's estimated monthly revenue typically 24×–40× monthly profit depending on niche, traffic trajectory, and domain authority giving you a market-based valuation in seconds. Read our free website value calculator comparison.

Do I need to sign up to check a website?

No. Every tool on SiteWorthIt the traffic checker, revenue checker, and value calculator works instantly in your browser with zero sign-up, zero daily limits, and zero credit card.

How is SiteWorthIt different from SimilarWeb or Ahrefs?

SimilarWeb caps free users at 5 lookups per month and Ahrefs starts at $99/mo. SiteWorthIt gives unlimited free website traffic checks, plus revenue estimates and a built-in value calculator features the free tiers of SimilarWeb and Ahrefs don't include. See our full tool comparison.

Do you store my Google Analytics data?

No. We display your data in real time via Google's API. Results are cached for 15 minutes for performance, then discarded. Your data stays with Google revoke access anytime from your Google Account Permissions page.