Learn how to analyze YouTube channels, estimate creator earnings, and understand audience metrics.
YouTube Analytics
How Much Do YouTubers Make?
YouTube creator earnings depend on views, CPM rates, audience geography, and content niche. SiteWorthIt estimates monthly earnings based on public subscriber data, view counts, and industry-standard advertising RPM rates.
- Average YouTube CPM ranges from $1–$5 depending on niche
- Finance and tech channels earn the highest ad rates
- Creators also earn from sponsorships, merch, and memberships
Twitch Analytics
How Twitch Streamers Earn Money
Twitch streamers generate income through subscriptions, bits, donations, and sponsorship deals. Top streamers with large concurrent viewership can earn six figures monthly from their streaming careers.
- Twitch partners earn ~$2.50–$3.50 per tier-1 subscription
- Bits convert at roughly $0.01 per bit for streamers
- Sponsorships and brand deals can double or triple ad income
- Concurrent viewer count is the primary metric for streamer value
Channel Growth
Understanding Subscriber Count Milestones
Subscriber milestones on YouTube unlock features and monetization tiers. Reaching 1,000 subscribers enables the YouTube Partner Program, while 100K earns a Silver Play Button.
- 1K subs — YouTube Partner Program eligibility
- 100K subs — Silver Play Button award
- 1M subs — Gold Play Button award
- 10M+ subs — Diamond Play Button status
Getting Started
How to Use SiteWorthIt for Creator Research
SiteWorthIt provides instant analytics for YouTube and Twitch creators. Search any channel name or URL to see subscriber counts, estimated earnings, daily metrics breakdown, and recent video performance — all free.
- Search by channel name, handle, or URL
- View estimated monthly and yearly earnings
- Track live subscriber counts in real time
- Compare top creators on the leaderboard